Branding & Logo Design

LOGO

A logo represents the quintessential visual element to any corporate identity and image, through which a company presents itself to the public, including customers, investors and employees. Composed of selected symbols, text, images, and colours, a well-designed logo serves as a multi-sensory construct that builds awareness as well as to help people remember its name and core products & services offerings at any time.

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BRANDING

For a business, branding does not start and end with a logo. It is the collection of all branding elements (visual and characteristics of your brand) that a company portrays to its audience.

A well-defined brand identity applied consistently throughout all marketing communications is essential to

Set the right brand positioning that differentiates from competitors

Enhance brand’s recognition

Engage positively with the intended audience and sell better

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MASCOT

Often represented by a human, animal or animated object (like a sentient robot), a mascot is a fictional representative or spokesperson for a company’s products and services. Cute, professional or emphatic, most customers will find it easier to relate to a mascot on a more personal level and is especially invaluable for businesses based in the consumer market.

By working closely with your company or organisation, our team can help you find the mascot that truly speaks on your behalf and endears customers to your brand/ corporate identity.